When it comes to video marketing, one of the biggest questions organizations ask is: “How do we know if our video worked?” The truth is, not all metrics are created equal. While view counts often get the spotlight, they only scratch the surface of what really matters. Why Views Aren’t Enough Views can tell you […]

When you’re hosting an event—whether it’s a conference, gala, or workshop—you’re likely focused on logistics: the people, the space, the schedule. But your event can also be a goldmine for creating evergreen video content that continues to work for you long after it ends. At Main Paige Media, we help organizations think beyond the recap video and build evergreen video […]

You don’t need a video. You need what the video does. That’s the core belief behind every project we take on at Main Paige Media—and it’s the foundation of a strong video strategy. It’s also the message behind the short video we shared earlier this week (watch below). Too often, people jump straight to planning […]

If you’re a founder, nonprofit leader, or service-based business owner, chances are you’ve struggled at some point to explain what you really do in a way that clicks with the right people. That’s where a Video Brand Story comes in. This video style is one of the most effective tools in video marketing for small businesses and […]

At Main Paige Media, we’ve had the privilege of partnering with the Simmons Leadership Conference in Boston for nearly a decade as their preferred event video company. We’ve created event based video content that highlights their mission, engages their audience, and helps secure sponsors year after year. Our Event Video Production Process On set-up day, […]

Why Your Clients’ Stories Are Your Secret Weapon In today’s digital landscape, trust is currency. Before potential clients, donors, or students in the Boston area decide to engage with an organization, they want assurance from real people who have already walked that path. This is where social proof shines, and for Boston area small businesses, […]

At Main Paige Media, we’re lucky to collaborate with a talented network of creatives who help bring our clients’ stories to life. One of those creative powerhouses is Amelia Oon, our go-to motion designer. From slick transitions to full animated explainer videos, Amelia’s work adds a dynamic visual touch that elevates projects. In this newsletter, […]

We’ve all heard that video is important for marketing. But if you’re still wondering whether video is worth the time, energy, and budget, these stats might just surprise you (and give you that little push to get started!). Whether you’re a business owner who knows you should be doing more video, or you’re just curious […]

After a successful first day of filming a detailed product demonstration for SQ Innovation’s wearable medical device, we shifted gears on day two. (If you missed day one, visit last week’s article.) Day two, we focused on creating a patient experience video. This video will show patients that using the device is simple, comfortable, and […]

At Main Paige Media, our passion is bringing businesses to life through video. Behind the scenes, it takes a team to make that happen. Sue Fenton joined us last year in a marketing and project management capacity. She keeps things running smoothly while bringing her creative and marketing expertise to the table. A Background in […]