Video Production Blog
When it comes to video marketing, one of the biggest questions organizations ask is: “How do we know if our video worked?” The truth is, not all metrics are created equal. While view counts often get the spotlight, they only scratch the surface of what really matters. Why Views Aren’t Enough Views can tell you […]
Schools and universities often face the challenge of communicating a large amount of information, from new programs and admissions requirements to policies that affect students and parents. The problem? Lengthy PDFs and wordy emails often go unread. That’s where explainer videos for schools shine. Why Explainer Videos Work for Education Explainer videos simplify complex information […]
When you’re hosting an event—whether it’s a conference, gala, or workshop—you’re likely focused on logistics: the people, the space, the schedule. But your event can also be a goldmine for creating evergreen video content that continues to work for you long after it ends. At Main Paige Media, we help organizations think beyond the recap video and build evergreen video […]
At Main Paige Media, we specialize in helping businesses share their story through high-quality, strategic video production for business launch events. Whether you’re opening a new location, introducing a product, or expanding your brand presence, our team delivers the full-service experience. We manage everything from planning and filming to post-production and delivery. One recent project brought us to Hyannis, […]
At Main Paige Media, we know that every video project starts with a unique goal. Over the years, we’ve seen three main ways organizations choose to work with us for their video marketing services, each designed to meet specific needs while creating high-impact visual content that resonates with audiences. 1. Clear Video Plan for a […]
If you’re running an independent school, video might be one of the most powerful marketing tools you’re not fully using yet. Today, video marketing for schools is more than a trend—it’s a game-changer. The right videos can: Unlike a brochure or web page, a great school video makes an emotional connection that sticks. 1. Attract New Families with […]
Last summer, Project Adventure, Inc. played a short film we created together at their annual “ungala” — a twist on the traditional gala. It was a powerful example of nonprofit storytelling in action. In just a few minutes, their mission and purpose of the “Adventure for All” fund, came alive. Instead of listing programs or […]
The word content is everywhere — and video content leads the charge. We’re told “create content,” “post content,” “push content,” “more content,” CONTENT CONTENT CONTENT. But you recognize that not all content delivers the same impact. When it comes to video, there’s a meaningful difference between “content” and what we call video assets — and understanding that difference can […]
You don’t need a video. You need what the video does. That’s the core belief behind every project we take on at Main Paige Media—and it’s the foundation of a strong video strategy. It’s also the message behind the short video we shared earlier this week (watch below). Too often, people jump straight to planning […]
Storytelling is what makes your brand memorable. It’s what builds trust and drives action. It’s also the foundation of every great video marketing strategy. You can have the best product, the most impressive stats, or a beautifully designed website—but if your audience doesn’t feel something, they’ll scroll past. They’ll forget. And maybe, they’ll choose someone else. Why […]